Guerreiro is a lifestyle brand rooted in capoeira — the Brazilian martial art known for its acrobatics, rhythm and fighting spirit. Rise & Grind isn’t just their tagline, it’s the DNA of everything they do.
For this young brand I handled both video and photography — product films and shoots for use across their website and social media channels. One shoot on location, one in studio. Two different environments, one consistent visual identity.
Photography isn’t usually my primary discipline — but this project reminded me how much I enjoy it. Sometimes the best work happens when you step outside your comfort zone.
Beyond the film, the project also gave me the opportunity to shoot a series of photographs.